Student-Athletes As Social Media Influencers? How Much Money Could Be Made? – High End Radio

Student-Athletes As Social Media Influencers? How Much Money Could Be Made?

Of course, the rulebook hasn’t stopped athletes from finding camouflaged avenues of compensation, with allegations against Zion Williamson being the splashiest, most recent example. The New Orleans Pelicans star was named earlier this month in a $100 million lawsuit brought forth by his former marketing representative and her company, Prime Sports. Among other requests, the lawsuit asks the No. 1 pick in the 2019 NBA draft to admit that his family received economic benefits and gifts to secure his commitment to Duke University.