On the heels of his new album REDEMPTION
Jay Rock releases his latest visual to the track OSOM ft J. Cole. A gritty look at how karma can come back on you fast. The two emcees trade verses about the ups and down of being in the industry. The pressure of living up to the support and expectations of peers and when you dont make it, how the questions arise of why youre not where you should be.
OSOM is dope analogy and also a tribute to the artist staying hungry while his TDE label mates Kendrick Lamar and Schoolboy Q carried the torch and recieved praises for restoring the west coast music scene to its once prominent status. With this track and from what the streets are buzzing about, Jay Rock is destined to carve his piece into the new vibe on the west.